Overview

As a complete product, Particls can be white-labelled and licensed for use as part of our standard inTouch partner program.

To use components of the Particls platform in a separate and distinct application, please refer to the information below.

Technology

Particls learns what you care about and ranks incoming information against that 'Attention Profile' in order to make a presentation decision for incoming content. It does this by using a number of key technology pieces that include:

Universal AttentionData Reader (U-AR)

Convert multiple sources of Attention Data into an APML file

Attention Data comes in many forms including OPML, email, IM conversations, Attention.XML, Word/PDF documents, browser history, bookmarks and more. Converting that data into a compressed Attention Profile (APML Format) can be a daunting task. Particls's A-UR technology does just that.

Inferred Applicability to Me (I-AM)

Compare incoming content against an APML file in order to return a "Personal Relevancy Value"

APML describes a user's ranked interests. I-AM uses this Attention Profile, as well as information from other sources, to determine and return a value representing the relevance of content to the user.

Web services

To access these technologies via web services please refer to the Engagd website.

Licensing

For licensing enquiries please contact us.